Debit Dominates as Low-Income Consumers Guard Cash Flow

For merchants selling to low-wage consumers, the competition isn’t simply over who offers the lowest price.

It’s over whether the purchase can clear a tight household budget in the first place.

The PYMNTS Intelligence report “The Labor Economy Follows a Different Consumer Playbook,” found in July that 37% of Labor Economy consumers, defined as workers […] The post Debit Dominates as Low-Income Consumers Guard Cash Flow appeared first on PYMNTS.com.