Citadel CEO Says Small Business Lending Starts Before the Application

Watch more: Need to Know With Citadel Credit Union’s Bill Brown Small businesses can be profitable on paper and still find themselves short of cash when payroll, inventory or equipment bills arrive before customers pay their invoices.

That mismatch is shaping conversations between small business owners and lenders in southeastern Pennsylvania, according to Bill Brown, […] The post Citadel CEO Says Small Business Lending Starts Before the Application appeared first on PYMNTS.com.